Like it or not, more and more people are reading what we write on news-readers, or through links from Google or their home page.
I am already writing with aggregators in mind
– My titles make more sense than they used to, and my first line gives a better description of what the blog post will be about, since it may be the only thing most people will ever see. Users now have more control how they trawl the great hypertexted database of information. It is less about how we serve it up to them, and more about how they want to access it. The use of aggregators also means that I wont be getting as many hits on my site, since there is less reason to come all the way over here. Aggregation is the way the world is tapping the database with a filter and not a funnel and all of us are changing they way we create content with that in mind.
Joshua Porter, in his article Home Alone? How Content Aggregators Change Navigation and Control of Content sees 2 types of aggregators
“Search engines are the most common type of machine aggregators. They send out spiders to crawl the Web and index pages, and allow users to submit queries to them. Big search engines such as Yahoo! and Google attempt to aggregate the entire Web, while more specialized services such as Blogdex aggregate only a certain subset of the Web—those containing blogs.
Blogs themselves, however, are examples of human-aggregated content because a human makes an explicit choice about what content to include.” Joshua Porter