SXSW happens mid-March (12-16 for interactive media), 2004. Registration is 20% off until tomorrow.
As you know, I and many of my friends try and go every year and we normally host a multimedia event in Austin to co-incide with the Festival.
Well, we really are planning another one for next March and you may want to pre-register for SXSW today if you are thinking about it.
I lay awake at night thinking, “how can I get down there”. Have always wanted to go. Maybe next year.